The Art of Negotiating
You negotiate every day of your life, and The Art of Negotiating is the definitive book on the subject. Gerard I. Nierenberg, president of the Negatiation Institute, is the world's foremost authority on negotiating. Over 100,000 top executives have attended the Art of Negotiating seminars conducted by Mr. Nierenberg, and his clients include world leaders, corporations, and successful individuals. This invaluable book will show you how to make your negotiating experiences easier, more enjoyable, and more profitable. The Art of Negotiating will teach you how to:
- analyze your opponent's motivation
- negotiate toward mutually satisfying terms
- effectually influence your associates
- divide complex issues into simpler, more manageable issues
- watch your opponent's body language -- it will tell you when to switch tactics
Whether you are buying a house, asking your boss for a raise, or getting your car repaired, everything in life is a negotiation. Gerard I. Nierenberg's The Art of Negotiating will make you a master of it.
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