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Book Summary
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We are responsible for living in a way that shows others who we truly are and what we believe.
Fred 2.0
Mark Sanborn, bestselling author and business consultant, introduced the world to Fred, his postman, nine years ago. Fred provided exceptional service in simple but surprising ways. Fred's tale moved a lot of people. Companies, and even towns, were encouraged to make the ordinary exceptional every day.
Delivering outstanding achievements is more vital than ever now, with intense competition from the networked global economy. With Fred 2.0, Mark not only revisits the original Fred for new insights, but also provides new tactics for everyone of us to achieve more. Fred 2.0 will not only inspire you, but he will also provide you with the skills and methods you need to strive higher and achieve the remarkable.
We are responsible for living in a way that shows others who we truly are and what we believe.
