Death Row Records is one of the most successful music labels of all time. From its inception in 1992, it exploded on the rap music scene with sales climbing to the $125 million mark in just four years. Even more noticeable than the label's financial success is the effect it had on American youth culture, making gangsta rap more popular with suburban white youth and MTV viewers than traditional rock groups. But under the guidance of six-foot-four-inch, 300-pound CEO Marion "Suge" Knight, Death Row also became the most controversial record label in history - a place where violence, gang feuds, threats, intimidation, and brushes with death were business as usual.
"Have Gun Will Travel" details the spectacular rise and violent fall of a music label that had at its heart a ferocious criminal enterprise cloaked behind corporate facades that gave it a guise of legitimacy. With inside access no other writer can claim, Ronin Ro, the country's preeminent rap journalist, exposes the facts everyone else is afraid to divulge - from the initial bankrolling of Death Row by a leader of L.A.'s notorious Bloods gang, to links with New York's Genovese crime family. "Have Gun Will Travel" lays bare the full story behind this influential label, including the still-unsolved murders of Tupac Shakur and the Notorious B.I.G., as well as Suge Knight's rise to power, his fights with East Coast rap titans such as Sean "Puffy" Combs, and his eventual imprisonment.
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