This book, first published in 2007, presents a revolutionary new perspective of American company history from 1870 to 1920, the formative years of contemporary large enterprise. It concentrates on four main revolutions: those in power, transportation, communication, and organisation, all of which ushered in this new era. It examines the interaction of essential elements such as entrepreneurial skill, technology, land, natural resources, legislation, mass markets, and the expansion of cities, using the metaphor of America as an economic hothouse specially adapted to fast economic growth during these years.
It also outlines the process that led to the modern age, in which almost every human activity became a company, and in most cases, a major enterprise. Several prominent entrepreneurs are profiled in the book, whose careers and activities indicate bigger patterns and themes. To create a vibrant tale, it draws on a range of sources, including literature from the time period.
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