The world’s leading expert on habit formation shows how you can have a happier, healthier life: by starting small.
When it comes to change, TINY IS MIGHTY. Start with two pushups a day, not a two-hour workout; or five deep breaths each morning rather than an hour of meditation. In TINY HABITS, B.J. Fogg brings his experience coaching more than 40,000 people to help you lose weight, de-stress, sleep better, or achieve any goal of your choice. You just need Fogg’s behavior formula: make it easy, make it fit your life, and make it rewarding. Whenever you get in your car, take one yoga breath. Smile. Whenever you get in bed, turn off your phone. Give yourself a high five.
Change can be easy—once it starts, it grows. Let B.J. Fogg show you exactly how.
Tiny Habits is a recently published book from Stanford Professor BJ Fogg, who focuses on behavioural research that will improve people’s lives. Tiny Habits is based on 20 years of research and Fogg’s experience coaching over 40,000 people on how to create a happier, healthier life through habit formation.
Unlike many books on the subject, Fogg’s advice is not just a summary of previous methods; it is a mix of modern behavioural science, psychology, and Fogg’s own proprietary strategies and method. Tiny Habits is the 21-st century approach to forming better habits and making them stick.
“Deeply researched and highly practical, this book will be a valuable resource to anyone interested in changing their behavior (that is, all of us).” —Gretchen Rubin, author of Outer Order, Inner Calm
So many frustrating family dynamics and workplace dramas erupt because of the misplaced belief that manipulation motivation is the key to changing behavior. But now you know that simplicity is what reliably changes behavior.
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